Advertising strategies in Television Malaysia's advertisements
Loading...
Date
1982
Authors
Chellammal Vasudevan
Journal Title
Journal ISSN
Volume Title
Publisher
Universiti Sains Malaysia
Abstract
This is a study to find out about advertising strategies is our local advertisements.Advertisement,as we know,are part and parcel life,we are bombarded with advertisements every where we go
Description
Keywords
Fishery management , Advertising strategies , Advertising strategies in Television Malaysia's advertisements