The Television Audience In Batu Pahat : A Study Of Viewers’ Characteristics And Viewing Patterns

dc.contributor.authorLeu, Siew Ying
dc.date.accessioned2022-08-16T01:27:14Z
dc.date.available2022-08-16T01:27:14Z
dc.date.issued1982-02
dc.description.abstractThis is a descriptive study of Tv audience in Batu Pahat. (Batu Pahat is a town in Johore where TV viewers can view programmes from TV Malaysia as well as TV Singapore.) It will try to describe who these viewers are. the extent that viewers are exposed to more channels and therefore their viewing habits as well as whether ‘spillover’ has any effects on the viewers.en_US
dc.identifier.urihttp://hdl.handle.net/123456789/15840
dc.publisherUniversiti Sains Malaysiaen_US
dc.subjectThe Television Audience In Batu Pahaten_US
dc.subjectStudy Of Viewers’ Characteristics And Viewing Patternsen_US
dc.titleThe Television Audience In Batu Pahat : A Study Of Viewers’ Characteristics And Viewing Patternsen_US
dc.typeOtheren_US
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