Publication:
Effects Of Guest Experience, Well-Being, And Altruism On Resort Hotel Guests’ E-Word-Of-Mouth Intention In China

Simple item page
dc.contributor.authorYedan, Fan
dc.date.accessioned2025-10-14T07:30:35Z
dc.date.available2025-10-14T07:30:35Z
dc.date.issued2024-01
dc.description.abstractThis study integrated the Experience Economy model and positive psychology into the stimulus-organism-response (SOR) schema to predict guests’ eWOM intention in China. Specifically, entertainment experience, education experience, esthetic experience and escapism experience served as stimuli, hedonic well-being and eudaimonic well-being were applied as organism, which ultimately led to eWOM intention as behavioural response.
dc.identifier.urihttps://erepo.usm.my/handle/123456789/22772
dc.language.isoen
dc.subjectAltruism
dc.subjectResorts-China
dc.titleEffects Of Guest Experience, Well-Being, And Altruism On Resort Hotel Guests’ E-Word-Of-Mouth Intention In China
dc.typeResource Types::text::thesis::doctoral thesis
dspace.entity.typePublication
oairecerif.author.affiliationUniversiti Sains Malaysia
Files
Collections
Pusat Pengajian Siswazah Perniagaan - Tesis