Publication: Moving Towards Cashless Society: Malaysian Consumers Intention To Adopt Near Field Communication (Nfc) - Enabled Mobile Payment
| dc.contributor.author | Balachandran, Dhaarshini | |
| dc.date.accessioned | 2023-12-15T02:21:31Z | |
| dc.date.available | 2023-12-15T02:21:31Z | |
| dc.date.issued | 2022-10 | |
| dc.description.abstract | The continuous advancement in technology, specifically mobile technologies, has brought many changes to human life, especially after the rise of the deadly Covid-19 virus. Contactless systems have become something that everyone today looks for in everything they take part in. The shift to a cashless society by leveraging mobile payment has become an important agenda for many countries across the globe, even before the pandemic. It is also an important agenda for Malaysia; nevertheless, the technology’s progress rate is relatively slow. The majority of Malaysians are still cash-dependent, while those who opt for mobile payment tend to choose quick response or QR-based mobile payment over near field communication or NFC-based mobile payment, despite the latter’s superiority in terms of safety, convenience, user friendliness, and more. Hence, this study aimed to address Malaysian consumers’ transition to a cashless society by leveraging NFC-enabled mobile payment. To achieve this, an extended DOI Theory as well as the Institutional-based Trust Theory, Network Externalities Theory, Value-based Adoption Model, Status Quo Bias Theory, and Stimulus-Organism-Response (S-O-R) theory were utilised to develop the model of the study. | |
| dc.identifier.uri | https://erepo.usm.my/handle/123456789/17927 | |
| dc.subject | Moving Towards Cashless Society: Malaysian Consumers Intention | |
| dc.subject | Communication (Nfc) - Enabled Mobile Payment | |
| dc.title | Moving Towards Cashless Society: Malaysian Consumers Intention To Adopt Near Field Communication (Nfc) - Enabled Mobile Payment | |
| dc.type | Resource Types::text::thesis::doctoral thesis | |
| dspace.entity.type | Publication | |
| oairecerif.author.affiliation | Universiti Sains Malaysia |