Publication:
Extending The Value-Based Adoption Model On Usage Intention For Cross-Border E-Commerce Payments In China

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dc.contributor.authorFu, Jiaolong
dc.date.accessioned2026-06-26T01:19:13Z
dc.date.available2026-06-26T01:19:13Z
dc.date.issued2025-09
dc.description.abstractCross-border e-commerce (CBEC) payment plays a pivotal role in facilitating international trade and capital flows, serving as the digital payment mechanism between countries or regions. Despite the rapid growth of CBEC as an emerging form of E-commerce, its development remains constrained by inherent challenges. Notably, cross-border payment systems lag behind highly advanced domestic payment infrastructures, struggling to meet the escalating demands of global users. To address this gap, this study investigates consumers' usage intention toward CBEC payments by applying the Value-Based Adoption Model (VAM). The research examines how perceived value—shaped by perceived risk, perceived benefit, and perceived sacrifice—influences users' adoption decisions.
dc.identifier.urihttps://erepo.usm.my/handle/123456789/24492
dc.language.isoen
dc.subjectExtending The Value-Based Adoption Model
dc.subjectUsage Intention For Cross-Border E-Commerce Payments
dc.subjectChina
dc.titleExtending The Value-Based Adoption Model On Usage Intention For Cross-Border E-Commerce Payments In China
dc.typeResource Types::text::thesis::doctoral thesis
dspace.entity.typePublication
oairecerif.author.affiliationUniversiti Sains Malaysia
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