Advertising Strategies In Malaysian Advertisements

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dc.contributor.authorVasudevan, Chellammal
dc.date.accessioned2022-08-24T08:38:21Z
dc.date.available2022-08-24T08:38:21Z
dc.date.issued1983
dc.description.abstractThis research involves the study of strategies used by advertisers in their advertisements on television, newspapers, magazines in our country. Advertisements, as we know are part and parcel of our lives. We are exposed to advertisements everywhere we go, educating us about services and institutions, informing us about products and the benefits one can derive by using them.en_US
dc.identifier.urihttp://hdl.handle.net/123456789/15904
dc.publisherUniversiti Sains malaysiaen_US
dc.subjectAdvertising Strategiesen_US
dc.subjectMalaysian Advertisementsen_US
dc.titleAdvertising Strategies In Malaysian Advertisementsen_US
dc.typeOtheren_US
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