Online sustainability disclosure
| dc.contributor.author | Toani Mydin, Riduan | |
| dc.date.accessioned | 2014-11-11T01:28:30Z | |
| dc.date.available | 2014-11-11T01:28:30Z | |
| dc.date.issued | 2012 | |
| dc.description | Master | en_US |
| dc.description.abstract | Over the past decade, various environmental, social and economic issues caused by the corporate companies are affecting various stakeholders. The scenarios are influencing these stakeholders especially the customers as a powerful primary stakeholder group to risen up and demand for more sustainability practices from companies around the globe. This has caused pressure on companies to not only practice sustainability in their operations but also to engage with the stakeholders via voluntary disclosures using proper medium. Thus, using Stakeholder Theory, Legitimacy Theory and Media Richness Theory; this study investigates the different sets of customer’s influence on the extent of online sustainability disclosure and also analyzes the practices among the Malaysian public listed companies in utilizing the potential of the website for sustainability disclosure. The study uses content analysis to analyze the online sustainability disclosure. Based on the previous literature, several variables namely market diversification, product diversification, brand name, nature of business, company size, profitability and industrial membership are selected as the proxy for the customer group and their influence on the extent of online sustainability disclosure were tested. The result reveals that, profitability, company size, product diversification and brand name have significant positive relationship with the extent of online sustainability disclosure among the Malaysian public listed companies while industry, market diversification and business nature have insignificant relationship with the online sustainability disclosure. It was also found from this study that Malaysian public listed companies are not fully utilizing the potential offered by the web from the aspect timeliness, interaction, accessibility and presentation and organization. | en_US |
| dc.identifier.uri | http://hdl.handle.net/123456789/426 | |
| dc.language.iso | en | en_US |
| dc.subject | Business administration | en_US |
| dc.subject | Customer’s influence | en_US |
| dc.subject | Web | en_US |
| dc.subject | Communication | en_US |
| dc.title | Online sustainability disclosure | en_US |
| dc.title.alternative | assessing customer’s influence and the use of web as a medium of communication among the public listed companies in Malaysia | en_US |
| dc.type | Thesis | en_US |
Files
License bundle
1 - 1 of 1
Loading...
- Name:
- license.txt
- Size:
- 1.71 KB
- Format:
- Item-specific license agreed upon to submission
- Description: