The Effects Of Corporate Social Responsibility On Corporate Reputation, Employee Job Satisfaction And Corporate Performance Of Small And Medium Enterprises In China
| dc.contributor.author | Yang Lijie | |
| dc.date.accessioned | 2016-12-09T02:18:28Z | |
| dc.date.available | 2016-12-09T02:18:28Z | |
| dc.date.issued | 2016-09 | |
| dc.description.abstract | Motivated by unresolved issue of the relationship between corporate social responsibility (CSR) and corporate performance and a lack of relevant research, this study aims to investigate the effects of CSR on corporate reputation, job satisfaction, and corporate performance of small and medium enterprises (SMEs) in China. Literature suggested the measurement inadequacy, mismatch of stakeholders, and the absence of essential third factor led to the inconclusive findings. Therefore, this study distinguished external stakeholders from internal stakeholders, developed measurements considering the context of the study, and introduced corporate reputation and job satisfaction as mediating variables between CSR and corporate performance based on stakeholder theory and social identity theory. In addition, the effects of firm size and firm age on the abovementioned relationships were also taken into consideration. A questionnaire survey on small and medium-sized manufacturing enterprises was conducted in Hebei province, China. Partial least squares structural equation modeling approach was used to analyze data of 309 samples which were randomly selected. The results showed that CSR positively related to corporate reputation and job satisfaction. Moreover, job satisfaction was found mediating the relationship between CSR and corporate performance. However, the findings were more complicated when firm size and firm age were taken into account and when the investigation went deep into the relationships between lower-order variables. The relationships between CSR, corporate reputation, job satisfaction and corporate performance at the higher-order variables were found different among enterprises of different age, while the relationships between lower-order variables were found different between small enterprises and medium ones. The major contribution of this study is the introduction of the job satisfaction factor into the relationship between CSR and corporate performance as a mediator to construct a systematical mechanism of CSR affecting corporate performance via both internal and external stakeholders. In addition, the analysis on lower-order variables provides an in-depth understanding about the relationship between CSR and corporate performance, and provides more specific guidance or offers a useful basis for managers of SMEs to make decision on CSR issues. The main implications of the findings are that SMEs, especially for small enterprises or those at their early age, should conduct internal and external CSR initiatives that could enhance employee job satisfaction to improve corporate performance. | en_US |
| dc.identifier.uri | http://hdl.handle.net/123456789/3271 | |
| dc.subject | The effects of CSR on corporate reputation, job satisfaction, and corporate performance | en_US |
| dc.subject | of small and medium enterprises (SMEs) in China. | en_US |
| dc.title | The Effects Of Corporate Social Responsibility On Corporate Reputation, Employee Job Satisfaction And Corporate Performance Of Small And Medium Enterprises In China | en_US |
| dc.type | Thesis | en_US |
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