Factors Influencing Residents’ Install Intention Towards Solar Power System In Penang
| dc.contributor.author | Thong, Pui Pui | |
| dc.date.accessioned | 2016-10-05T01:08:12Z | |
| dc.date.available | 2016-10-05T01:08:12Z | |
| dc.date.issued | 2015 | |
| dc.description.abstract | This study demonstrate the adaptation of Theory of Reasoned Action (TRA) to examine how perceived benefits and perceived trust influence Malaysian residents’ attitudes toward solar power system and how attitude, environment value, perceived cost and awareness influence residents’ install intention towards solar power system. A self-administered questionnaire was designed using established scales. A survey on 248 respondents was conducted in Penang, Malaysia through email, personally distributed in MNC and public university intercept methods. Statistical Package for the Social Sciences (SPSS) and Partial Least Square (PLS) were used to analyse the data. Perceived benefits is significant positive factors influence residents’ attitudes toward solar power system, followed by perceived trust. Residents’ attitude towards solar power system, environment value and awareness are positive influence on residents’ install intention towards solar power system. However, perceived cost has a negative influence on residents’ install intention towards solar power system. In addition, the findings are limited to Malaysian Chinese residents’ which cannot generalised across the whole of Malaysia and only solar energy are considered. Other geographic area, cultural and renewable energy categories should be investigates in future research. The research provides an in-depth understanding of Malaysian residents’ attitudes toward solar power system. The research findings can be used to design effective strategies for the solar power developer and marketer, technical expert, academia, policy maker and governmental bodies to promote solar energy and create awareness among Malaysian residents towards solar power system. | en_US |
| dc.identifier.uri | http://hdl.handle.net/123456789/2666 | |
| dc.language.iso | en | en_US |
| dc.publisher | Universiti Sains Malaysia | en_US |
| dc.subject | Solar power system | en_US |
| dc.title | Factors Influencing Residents’ Install Intention Towards Solar Power System In Penang | en_US |
| dc.type | Thesis | en_US |
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