Factors influencing adoption of technology : a case study on personal digital assistant
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Date
2003
Authors
Eng Han, Gan
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Abstract
In the last few decades, the world has experienced the revolution of digital
technologies as shown by the tremendous growth of personal computers and more
recently the expansion of Internet technologies. Many industry experts believe
wireless computing will be the next digital revolution as significant as what personal
computers and the Internet have been. A good understanding of the factors
influencing consumers' adoption behaviour is therefore critical in ensuring the
success of product innovations in this new digital era. This study presents the results
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from a survey of 129 individuals on attitudinal factors influencing their intention to .ยทยท
adopt personal digital assistant, one of the most promising product innovation set to
drive the growth of wireless computing. Findings revealed that relative advantage,
compatibility and visibility were the three attributes of perceived innovation
characteristics that influence individuals' adoption intent. This study also discussed
implications of the findings and future research recommendations.
Description
Keywords
Adoption , Gigital assistant