Pusat Pengajian Siswazah Perniagaan - Tesis

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Initial Public Offering (Ipo) Returns And Post-Listing Liquidity Effect Of Ownership Structure And Divergence Of Investors Opinion In The Malaysian Market
(2013-03)
Ramlee, Roslily
Prior studies on the relationship between Initial Public Offering (IPO) returns and liquidity are mostly for the developed markets. The disperse ownership in the corporations and more well informed investors support their findings. On the other hand, the nature and behaviour of emerging stock markets such as Malaysia differ from the developed markets. The concentrated ownership partly due to government ownership, the behaviour of market participants and market policies could provide different views on the relation between liquidity and return. Given the difference in the environment, it is the objective of this study to reduce the existing gap by examining this relationship from the emerging market perspective. Using 299 samples of stocks listed on Bursa Malaysia from 1998 to 2008, the nature of relationship between (PO returns and liquidity is examined. Additionally, the effects of firm's ownership structure, government ownership and the divergence in investor's opinion on the return and liquidity relationship are examined.
Factors Influencing Consumers' Purci-Iase Intention For Milk Powder In Penang
(2014)
Yow, Bee Charn
This study demonstrate the adapt ion of Theory of Planned Behavior (TPB) to examine how product knowledge, product involvement, perceived benefit, perceived risk and country of origin image influence consumers' purchase intention for milk powder and how consumers' attitude mediates these variables on consumers' purchase intention. A self-administered questionnaire was developed using established scales. A survey on 200 respondents was conducted in Penang, Malaysia through online survey questionnaire. Statistical Package for the Social Science (SPSS) was used to analyze the data. The study findings revealed that product knowledge, product involvement and perceived benefit were positively and significantly related to purchase intention. Perceived risk had negative but no significant relationship with purchase intention. Country of origin image had no significant effect on purchase intention. In addition, product knowledge, product involvement and perceived benefit had positive and significant relationship with consumers' attitude. Perceived risk was negatively and significantly affected consumers' attitude. Country of origin image was found no significant relationship with consumers' attitude. Attitude which is the mediating variable in this study was found to have a mediation effect in the relationship between product knowledge, product involvement, perceived benefit, perceived risk, country of origin image and purchase intention for milk powder. The findings were limited to include only consumers in Penang which cannot be generalized across the whole Malaysia. It is recommended to include other states in Malaysia for future study. This study provides an in-depth understanding of Malaysia consumers' purchase intention towards milk powder.
Supply chain risk management : a case study of PT. Mirota Inah Indonesia
(2014)
Lee Hsun Yee
The purpose of the study is to carry out the real situation of the company and provide strategies after identify the potential risks along the supply chain. The study is conducted through the semi-structured interview, document reviewed and factory visit. The SWOT and TOWS analysis of the company has been identified. Besides that, several risks also recognized along the supply chain that impact their business. After the analysis, several recommendations are given to the company to improve the current situation, such as build a proper risk assessment and improve in quality control. The main concern drawn down in this study is that the current approaches of the company are unable to confront the uncertainties.
Psychographic Profiles Of Consumers And Purchase Intention Of Environmentally Safe Products In Penang
(2014)
Ooi, Phei Lin
This study investigates the predicting variables that induce the purchase intention of environmentally safe products in psychographic perspective. The predictive variables encompass lifestyle, interest, value, knowledge and perception, attitude of consumers towards environment and past consumption experience. The survey result are analyzed using data collected from consumers in Penang using Structural Equation Modelling. The results exhibited that the psychographic variables proponed for assessment are related to the attitude of consumers towards environment. The attitude of consumers demonstrates positive relationship with purchase intention of environmentally safe products. The psychographic variables also manifested relationship with purchase intention through the mediating variable, attitude of consumers towards environment. Attitude of consumers towards environment that are favourable are vital for the purchase intention of environmentally safe products. The distinctive psychographic characterictics of consumers are influencing the environmental attitude. Thus, the psychographic peculiarities which inclined to greenness will induce better pro environmental attitude that ensure sustainability of environment. The study demonstrated that the psychographic characteristics has portrayed importance as determinants for the behavioural intention for environmentally safe products. This can help to elevate the comprehension of green practitioners for the psychographic factors influencing the purchase intention and decision. Better commitment can be demonstrated through comprehensive understanding of the consumers' requirement.
Building A Better Workplace With Employee Engagement
(2014)
Nagarathanam, Jivaranee
Employee engagement is a vast construct that touches almost all parts of human resource management facets we know. If every part of human resources is not addressed in appropriate manner, employees fail to fully engage themselves in their job response to such kind of mismanagement. The construct employee engagement is built on the foundation of earlier concepts like job satisfaction, employee commitment and organizational citizenship behavior. Employee engagement is stronger predictor of positive organizational performance clearly showing the two-way relationship between employer and employee. Although there is a growing body of literature investigating employee engagement, scholars have noted that academic research lags behind practitioner developments. This is particularly notable with respect to the role of immediate supervisor. The novel of the study would be to introduce the supervisory support has the moderating effects on employee engagement. Employee engagement is a deep and broad connection that employees have with a company that results in a willingness to go above and beyond what's expected of them to help their company succeed.
The Impact Of Non-Financial Incentives On Intention To Stay: A Study Among Malaysian Nurses In Private Hospitals
(2014)
Krishnamoorthy, Lalitha
Extended longevity and increase in hypertension, cardiovascular ailments and diabetes has made Malaysia's healthcare industry a powerful area of economic growth towards nation's income. Maintaining adequate and stable nursing workforce is vital to meet the industry's escalating demand amidst global and local shortage of nurses especially for skilled and experienced nurses. The present study aims to determine the impact of non-financial incentives (NFls) and to identify which of the eight dimensions of non-financial incentives has significant influence on intention to stay among Malaysian nurses in private hospitals. A cross sectional questionnaire survey was administered on 630 nurses in 52 Klang Valley private hospitals, response rate was 26%, (n=161). The collected data includes items measuring eight dimensions of nonfinancial incentives as independent variable (education, training and professional development, recognition, promotional opportunities, flexible working arrangements, autonomy and control over nursing practice, manageable workload, management and supervisory support and work environment) and intention to stay as the dependent variable. The findings explained 54% of variance in nurses' intention to stay.
The Effects Of Organizational Behaviour On Employee Job Satisfaction Affecting Information Technology Investments In Global Banks
(2014)
Terry, Leong Kian Seong
This study examines the effects of 2 strategic areas of organization behaviour, namely organizational culture and organizational politics on employee job satisfaction. It assesses how these 2 areas of organizational behaviour could affect the outcome of the employee job satisfaction in order to maximize profits and business growth through IT investments for global banks. To attain its objectives, this study utilized quantitative approach by distributing survey questionnaire to the individuals who have at least 2 years and above working experience with global banks having presence in Malaysia and Singapore. A total of 76 usable responses were received. This study revealed a focus of Employee Job Satisfaction, 2 categories of Organizational Culture (Motivators & Hygiene Factors) and 3 categories of Perception of Organizational Politics (General Political Behaviour, Going Along to Get Ahead & Pay and Promotion). The results of the survey indicate that the presence of both Organizational Culture factors, Motivators & Hygiene Factors, have positive effect on Employee Job Satisfaction. On the contrary, there is a negative correlation of Perception of Organizational Politics with Employee Job Satisfaction.
Perceived Organizational Creative Climate In Determining The Work Innovativeness Among Information Technology Engineers In Taiwan : Knowledge Acquisition Capability As A Mediator
(2014)
Ho, Mei Yan
The purposes of this study were to (i) examine the direct effect of organizational acquisition capability serves as a mediator in the above direct relationship. Work innovativeness and knowledge acquisition capability were conceptualized as unidimension. Organizational creative climate consists often dimensions: freedom, idea support, trust/openness, playfulness/humour. idea time. challenge. dynamism/liveliness, debates. conflicts and risk taking. The hypothesized relationships were tested using a sample of 253 respondents. The SPSS and SmartPLS (Partial Least Square) software were used for data analysis. The findings revealed that idea support. trust/openness, playfulness/humour and idea time) had significant positive influence whereas another five dimensions (challenge, dynamism/liveliness. debates, conflicts and risk taking) were not significant with work innovativeness and knowledge acquisition capability. Besides, the knowledge acquisition capability was found to be significant positively related to the work innovativeness. Knowledge acquisition capability was significantly mediated on the direct relationships between freedom and work innovativeness; idea support and work innovativeness; trust/openness and work innovativeness; playfulness/humour and work innovativeness; and idea time and work suggestions for future studies are also discussed.
Factors Influencing Households Willingness To Pay For Water In Penang And Perak
(2014)
Chew, Kah Hooi
In carrying out water services industry reform plan, Suruhanjaya Perkhidmatan Air Negara (SPAN) recommended for consumers not to continue their dependency on the government to fund subsidy for water. However, increasing water tariff is politically sensitive issue. Hence, to determine a justifiable and affordable water rate, this study is carried out to examine factors that influence water users' willingness to pay for water. The study is using quantitative method to measure predictors for willingness to pay and perceived water value. Survey questionnaire had been conducted in one month duration in Penang and Perak, where Penang has the lowest water rate currently and Perak had not been revised the water rate for many years. Attribution theory is apply to observe how water users response towards the statements and situation given in the questionnaire.
Improving Sales Performance: A Case Study In A Korean Based Adhesive Company
(2014)
Low, Chie Chong
This case study is to explore the business issues that concerns Best Chemical's sales performance in Malaysia. The analysis methods are complex because they are not merely focused on the corporate strategy level, but also involve Korea's culture and preferred business style. Established in 2007, Best Chemical Co., Ltd. is a Korean based adhesive company servicing semiconductor and electronics industry. In 2009, they appointed Advance Resources Sdn. Bhd. as their distributor. Their global business portrayed limited achievement for the past four years. In fact, their distributor was not able to achieve the target of 72 sales cases and the sales closing rate was also far below 20% of the closing rate target set by Best Chemical.
Low Revenue Factors In Kuala Kedah Fishery Industry
(2014)
Ng, Wei Chet
Malaysia is ranking at 16th of fish production in the world and 11th in Asia countries. (Department of Statistic Malaysia, 2013). However, the Gross Domestic Product (GOP) of marine product has grown only 0.2% since year 2008 and 2012. With our focus to Kedah marine fish that is obtained from Statistic Malaysia 2013, the quantity recorded has dropped 6.87% from 106.5 ton (2009) to 99.2 ton (2012). Furthermore, govemment has announced to deplete the subsidy the diesel pnce to fishery industry in year 2013. Fishing boat owners have voiced out that this implementation lower their revenue (The New Straits Time, Nov 2013). Other than that, implementation of district of employment of foreign crews for fishing boat to type B boat «40 GRT) has made the fishermen and fishing boat owner having ill difficulty to get helper during the trip to sea.
The Issue Of Safeguarding The Craftsmanship In Penang : A Case Study Of Penang Heritage Trust (Pht)
(2014)
Balakrishnan, Preveena
This case study is about the research to identify the problem faced in safeguarding the traditional crafts in the penang which is classified under the craftsmanship domain for the unesco classification of the intangible cultural heritage. This case study has chosen penang heritage trust a non-govemment organization (ngo) which is running the penang apprenticeship programme for artisans (papa). This programme is managed with the interest to protect the traditional craft which is considered to be one of the unesco intangible cultural heritage domains. The issue pertaining to this programme is where the income generated from this programme has decreased in time and the low enrolment from the younger generation for this programme due to the several factors. This study was under taken to identify the factors that have contributed to challenges faced by in sustaining the programme as well to income generation. The method used to analyse the root cause are fish bone analysis and pareto analysis. Several suggestions with best known model are suggested in to order to enhance the performance based on the findings.
Contribution Factors Of Tourism Industry Towards Gdp : A Study In Ten Asian Countries
(2014)
Chow, Ming Yan
This study used secondary data to examine the direct and causal relationships between factors of contribution (number of international tourist arrivals, capital investment, government spending, international tourism receipts and foreign exchange rate) and Gross Domestic Product (GDP) for panel data of ten Asian countries over a period of 1993 - 2003 based on the growth theory (tourism-led economic growth theory, economic-driven tourism growth theory and reciprocal causal theory).A panel regression model with fixed effect model is performed to investigate the direct relationship between factors of contribution and Gross Domestic Product (GDP); the results showed capital investment, government spending and international tourism receipts have positive effect on Gross Domestic Product (GDP). A panel Granger causality test is carried out to examine the direction of causal relationship between factors of contribution and Gross Domestic Product (GOP); the results showed that the number of international tourist arrivals and international tourism receipts have unidirectional causal related to Gross Domestic Product (GDP); Gross Domestic Product (GDP) has unidirectional causal effect on government spending; capital investment and foreign exchange rate have bidirectional causal related to Gross Domestic Product (GDP) respectively.
A Theory Of Planned Behavior And Transformational Leadership: An Examination Of Corporate Philanthropy In Malaysia'S Smes
(2014)
Sim, Gaik Lan
According to SME Annual Report 2012 - 2013, Malaysia Small Medium Enterprises (SMEs) will become the nation's future engine of growth. In addition, the government had launched SME Master plan 2012 - 2020 which define the policy direction for SMEs companies toward achieving Malaysia's goal of becoming high income nation by 2020. Despite the important role play by SMEs companies, little attention has been given to understand these groups of company engagement in corporate philanthropy. The involvement by SMEs companies in corporate giving is critical in order to ensure Malaysia become a caring nation by 2020. This study intends to examine the determinants of SMEs corporate philanthropy decision. Ajzen's theory of planned behavior (TPB) and Bass's transformational leadership theory which have been validated in many academic fields will provide the theoretical foundation for a further understanding of SMEs companies' philanthropic behaviors. Moral obligation and government incentives were also included to provide a more complete study. The study was carried out using 82 questionnaires answered by SMEs companies' top management.
Case Study On Sentral College Penang The Marketing Strategy To Capture Market Share
(2014)
Tan, Peng Hooi
This case study was developed based on a private higher education institution (PI-IE!) located in Penang which offer tertiary education programs ranges from Certificate, Diploma, Degree, Skill-based training as well as Professional qualifications. In this case study explores what are the issues faces a small medium PHEI which IS operating in a higher competitive industry, competing with 559 PHEI including public higher education institution. I analyze the issues face by the industry as well as specific issues faced by the company. From the analysis through interviewing with the management and observing the activity in the company, I can identify three root causes of the problem facing the company. First being the lack of corporate governance which results in Management unable to act confidently. Second being the lack of information for the management to be able to make decision efficiently and thirdly being the marketing function not fully utilizes all the appropriate tools to attract the right customers. From the root causes a few short-term and long term solutions are suggested.
Factors Influencing Consumers' Purchase Intention For Milk Powder In Penang
(2014)
Yow, Bee Charn
This study demonstrate the adaption of Theory of Planned Behavior (TPB) to examine how product knowledge, product involvement, perceived benefit, perceived risk and country of origin image influence consumers' purchase intention for milk powder and how consumers' attitude mediates these variables on consumers' purchase intention. The study findings revealed that product knowledge, product involvement and perceived benefit were positively and significantly related to purchase intention.
Corporate Risk Management Disclosure And Corporate Sustainability Of Malaysia Annual Reports
(2014)
Lee, Tian Koon
This main purpose of this research study is to examine the relationship of between corporate risk management disclosure and corporate sustainability. The corporate risk management consists of six types of risk such as financial risk, operations risk, empowerment risk, information processing and technology risk, integrity risk, and strategic risk. The corporate sustainability consists of economic, environmental and social. This research also tests the moderating effect of level of diversification on the relationship between corporate risk management disclosure and corporate sustainability. In this quantitative study, a total of 80 Malaysian Main Board companies' annual reports of year 2012 were selected using simple random method. All 80 annual reports were downloaded from Bursa Malaysia's official website. A content analysis method, statistical analysis and hierarchical regression analysis are used in this study. Evidence from the test results indicated that there is positive significant relationship between corporate risk management disclosure and corporate sustainability. Furthermore, the level of diversification is also found to be positively related as moderating effect between corporate risk management disclosure and corporate sustainability. Thus, it is hope that through this study can be useful to promote the transparency and improve disclosure level of the corporate risk management in Malaysian annual reports.
Roles Of Leaders In Managing Change: A Case Study Of An Electrical & Electronic (E&E) MNC In Penang
(2014)
Md Kamil, Mohamed Yusoff
This paper aims to examine the roles of leaders in managing change in an electrical and electronic (E&E) manufacturing organization in National Instrument Penang and explores the influences on the three stages of managing change (unfreeze, moving & refreeze) as suggested by Kurk Lewin in his theory Change Management Theory including the barriers and the lessons learned as when change is required. Qualitative methodology was utilized involved in-depth interviewing with eight respondents. Three subgroups constituted the sample including director, department/area heads and employees. An interview protocol was developed with content analysis using themes and SWOT was performed. Finding reveals that leaders playa significant roles in managing change. Study also found that barriers exist from various perspectives. The lessons learned are also shared based on the experience of the leaders in managing change. Understanding the roles of leaders in managing change including the barriers will help organization leaders to consider practices and policies that facilitate change. Through the lessons learned, leaders will be able to enhance their changes processes and avoid past mistakes. To sum up, organizations need leaders to manage and facilitate changes.
Innovation As Success Factor For Smes' Business Performance At Northern Region Of Malaysia
(2014)
Toh, Seong Thye
The objective of this research is to examine the relationship between each innovation (product innovation, process innovation, marketing innovation, and organization innovation) and business performance (financial and non-financial performance) of Northern Malaysia's SMEs. Additionally, government support as external environment had also been explored as moderating factor in the research. The survey was conducted among 120 SMEs within Perlis, Kedah, Penang and Perak states. This research had built a framework based upon the resource based view theory. Data collected was analyzed using SPSS and SmartPLS statistical tool. The results shows product innovation, process innovation and organization innovation were significantly affect financial and non-financial performance. However, marketing innovation was not significantly affect financial and non-financial performance. Government support as external environment was not a significant moderator. In summary, SME is advised to have innovation as corporate strategy in order to raise business performance, thereafter continuous to grow as bigger firm and stand invulnerable in global market.
Using The Servqual Model To Assess Service Quality And Customer Satisfaction: An Empirical Study Of Rawang Rest Area
(2014)
Vadovelu, Deepa
The purpose of this study is to analyze expected service, investigate perceived service and to analyze the effect of perceived service quality on the satisfaction level of Rawang rest area users. The results of this study would be beneficial to the new property developer who is going to be a new rest area in Rawang. Thus, to understand the perception and expectation of the Rawang RSA and Lay-by users a survey was conducted at the site. Questionnaire was distributed randomly to the willing users. The factors that were covered in the questionnaire were on the facilities, tangibility, responsiveness, reliability, assurance and empathy. There are many other factors that could affect the satisfaction level but basing on the reviewed literatures these factors were tested and adopted to be suitable for this study. From the analysis of this study it revealed that the expected service of the users were higher than the perceived service leading to low perceived service quality.

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