Pusat Pengajian Perumahan, Bangunan & Perancangan - Tesis

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Market Segmentation Based On Push And Pull Factors Among Local Scuba Divers On Dive Destination
(2024-06)
Saad, Mohd Fairus
Tourism malaysia reported that 76.8% of the respondents chose islands and beaches as the main attractions to visit malaysia, and one of the activities involved is scuba diving. Tourists prefer the coastal area in malaysia because of the pristine marine environment and long-stretched beaches, which attract both divers and non-divers. Scuba diving has shown a notable surge in popularity as a recreational pursuit within the malaysian context. Tourism malaysia and malaysia scuba diving association highlighted scuba diving as one of the essential activities in promoting tourism destinations in malaysia, and they advocate for the scuba dive operators to actively promote their products and services to the respective market segments. Nonetheless, the absence of significant statistical data challenges the scuba diving operators to strategize their marketing initiatives effectively. Thus, the main aim of this study is to identify the most important segmentation of demographic variables and motivations among scuba divers that influences their selection of diving destinations. The researcher adopted the quantitative method by using an online survey of scuba divers who had visited diving destinations in malaysia. The online survey was distributed via social media and the scuba divers’ association. The usable responses were 321, and the data were coded and analysed using spss software. This study implemented four analysis methods: reliability test, descriptive analysis, factor analysis, and analysis of variance (anova). Three (3) clusters emerged from the analysis: pro-divers,
Travel Intention Of International Tourists To Jordan In Post-Pandemic
(2024-06)
Mheidat, Mohammad Zein Eddin Faleh
Covid-19 has disrupted international travel due to which the tourism sector in jordan has seen a drop in the number of international tourists, who represent the main source of tourism income which is a significant contributor to the gross domestic product (gdp). There are limited studies that have investigated the significant impact of pandemic-related factors on tourist travel intention post-pandemic from tourists' perspective. Considering the significance of this issue, the study examined the influence of travel motivation, risk perception, and destination image of international tourists who visited jordan post-pandemic to predict their future travel intention. A questionnaire was used to collect data from the tourists. In this regard, 460 questionnaires were distributed among the tourists between 4th and 31 december 2022 through e-mails, social media channels, official tourism websites, and accommodation sites. In this study, 290 questionnaires were used for data analysis. Pls-sem has been used for the hypotheses testing. The results found that travel motivation and destination image have a significant influence on travel intention to visit jordan post-pandemic. Whereas, risk perception did not significantly influenced travel intention. The findings can help tourism policymakers and industry practitioners to develop effective strategies to attract more visitors to the country and promote sustainable destination after crisis.
Properties Of Ultra-High Performance Concrete (Uhpc) Containing Modified Aggregate System And Chemical Additives
(2024-05)
Saw, Yoong Kang
Ultra-high performance concrete's (uhpc) higher strength, durability, and high ductility performance make it a versatile construction material. However, it also poses sustainability problems due to its high cement content and quartz sand-intensive consumption during the manufacturing phase of uhpc. Coal bottom ash (cba) is a possible alternative to aggregate due to its increasing output from coal power stations and the scarcity of high-quality natural sand. The purpose of this study is to determine an efficient approach to incorporate cba as an aggregate replacement in uhpc composites. Nanomaterial technologies, such as nano calcium silicate hydrate (c-s-h), were used as an additive to improve the mechanical, durability, and microstructure parameters of uhpc containing cba aggregate. The binder phase of all uhpc mixes was ternary blended mix optimised with a combination of opc, ground granulated blast furnace slag (ggbs) and silica fume (sf) at the ratio of 15:4:1. Steel fibre reinforcement is found to be optimum at 2% to the binder volume. According to findings, uhpc mix with graded cba as the aggregate replacement achieved better strength and durability development due to a denser microstructure. All uhpc mixes had a reduction in mechanical and durability performance when cba was used as the aggregate replacement. Among all uhpc mixes with different levels of cba as an aggregate replacement,
Sense Of Place And Haptic Heritage Of Penang Chinese Peranakan Domestic Spaces: From Kitchen To Table
(2024-09)
Prihatmanti, Rani
Food is one of the quintessential elements in the everyday life in the Chinese Peranakan household. To them, food is not only for daily consumption, but it is also for celebration and religious offerings. The transformation process of ingredients by manipulating the kitchen tools are performed according on the haptic knowledge and experience were inherited from one generation to another. Hence, there is a strong connection between the memory and the senses behind the production of Nyonya foods. This particularly the haptic sensuous organs which are used to perceive the space and place through movement and locomotion. Unfortunately, the young generations are now modernised and little of them are practicing these cultural beliefs. Because of the rapid modernisation and westernisation, safeguarding the cultural elements of Chinese Peranakan culture is imperative. In related to that, this research looks on the haptic heritage behind the production of Nyonya foods in Penang Chinese Peranakan household. Haptic experience which implanted over the time will develop the ‘Sense of Place’ to the Chinese Peranakan descendants towards their domestic spaces. Thus, the main objective of this research is to investigate the correlation between haptic heritage and ‘Sense of Place’ in the domestic spaces of Penang Chinese Peranakan household. This study adopts Lefebvre’s Space Triad to examine the domestic spaces and to experienced it on the lived experience of the Penang Chinese Peranakan descendants. This research is qualitative with inductive approach that delves into ethnography, phenomenology, and case study. Seven Penang Chinese Peranakan descendants aged between 60 to 90 years were also interviewed.
Improving Building Information Modelling (Bim) In Technical Vocational Education And Training (Tvet) In Malaysia Polytechnics
(2024-09)
Ismail, Nurul Hazalia
This study investigates the Building Information Modelling (BIM) in Technical Vocational Education and Training (TVET) in Malaysia Polytechnics, particularly for the Diploma in Architecture, Engineering, and Construction (AEC) courses. The objectives are to critically assess the improvement of BIM in the TVET curriculum, evaluate educators’ awareness of BIM, identify the barriers encountered, and propose strategies to enhance BIM education in these institutions. Despite BIM's critical role in the AEC industry, its implementation within the Malaysian TVET curriculum faces significant obstacles, including the absence of a standardised approach, limited resources, and gaps in both practical and theoretical BIM expertise among educators. While the subject has garnered attention, research specifically addressing BIM education within the context of Malaysian higher education remains insufficient. A quantitative methodology was used, utilising a comprehensive questionnaire designed to gather data on educators' demographics, levels of BIM awareness, and the barriers to BIM implementation. The findings reveal that 50% of educators possess only moderate BIM skills, with a considerable number lacking adequate qualifications in the field. The study underscores the necessity for continuous curriculum development, improvement of the existing BIM education framework, and the removal of barriers impeding effective BIM education.

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